Search visibility
Appear when people search your company name or the service you provide.
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What is Promotion?
Promotional marketing is a set of marketing activities that spread knowledge of a brand, product or service to as many people as possible at a given time, to increase awareness and sales. These activities are highly dynamic and effective.
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Promotion packages at the lowest prices.
Search engine optimization
SEO: be in the first results
Search engine optimization, also known as SEO, is the practice of improving how a website or page appears in the free (non-paid) results of search engines such as Google, so that it ranks among the first results. It involves studying how search engines work and the factors that affect ranking, as well as fixing errors and problems on a site. SEO is one of the main branches of digital marketing.
The top search results have a significant impact on how many visitors a site receives, across regular search as well as image, video, local and news search. As a result the field has grown in importance: it now has its own specialists and experts, and is even taught in schools.
White hat vs. black hat
SEO practitioners fall into two groups. White hats use legitimate, natural methods to improve a website's ranking. Black hats use devious, infringing and illegal methods.
At VipAmerican we only use white hat methods.
Ask us about promotionWhat we do
Promotion that gets you found
Technical fixes
We treat errors and problems in your site that hold back its ranking.
Content and keywords
Pages written around what your customers actually search for.
Local search
Be found by customers in your area, in places and map results.
Reporting
Clear updates on visits and visibility so you can see progress.
Ongoing growth
Continuous improvement as search engines and your market change.
A short history
How SEO began
SEO began in the mid-1990s, when the first search engines started cataloging the web and website owners began preparing their sites to appear in the results. They quickly noticed the real value of having a page appear on the first page of search results. The term "search engine optimization" came into use around 1997. In 2007, Jason Gambert of Arizona applied to register "SEO" as a trademark, but the application was opposed and abandoned, because a generic term like SEO cannot be owned as a trademark.
In the early days of search engines, rankings were easy to manipulate. Abusers stuffed their pages with repeated keywords to rank highly, and users suffered as those pages kept appearing in results without the information they promised, wasting people's time. Search engines then began developing strategies to defend against this abuse.
FAQ
Frequently asked questions
Still have a question? Our team is happy to help.
Contact usWhat is SEO?
Search engine optimization (SEO) is the science of improving how a website appears in free, non-paid search results such as Google, so that it appears in the first results.
How long does SEO take to work?
Rankings depend on competition, your current site and the keywords you target. We work to deliver results in the fastest time possible and will explain what to expect for your business.
Can you guarantee a number one ranking?
No honest provider can guarantee a specific ranking. We focus on legitimate, white hat methods that improve visibility in a lasting way.
What is the difference between white hat and black hat SEO?
White hat SEO uses legitimate, natural methods to improve a site's ranking. Black hat SEO uses devious, infringing or illegal methods that can get a site penalized.
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Talk with an expert to get started today
Tell us about your project and we will get back to you with a clear plan and quote.